Replace your SDR motion.
Mark runs outbound at the scale a human SDR team can't sustain. Real personalisation per account. Real follow-up cadence. Real hand-off to a human seller when the prospect responds.
Hiring SDRs is slow, expensive, and only goes one direction.
Most pipeline doesn’t fail because the strategy was wrong — it fails because nobody worked it.
Most B2B teams treat the outbound problem as a hiring problem. Each SDR is a meaningful loaded cost, takes months to ramp, and the moment they leave you start over. Apollo + ChatGPT promised an escape, but it’s just templated mail-merge dressed up as AI — the prospect knows. You need a third option.
- Slow to rampEach SDR hire takes months to break even. You bear the cost while they learn.
- Can't scale linearlyDoubling pipeline needs roughly doubling headcount. Margins compress as you scale.
- High churnSDR roles turn over quickly. Every departure resets your output and burns onboarding investment.
- Apollo + ChatGPT is mail-mergeTemplated sends with a thin AI veneer. Prospects spot it. Reply rates collapse.
Mark runs the loop autonomously — across every channel.
Reads context, picks the channel, drafts the touch, reads the reply, adapts the next move, hands off to a human when the prospect engages. You set the autonomy dial.
- 01Step 1
Read context
Mark reads the account, the contact, your CRM history, public signals — before deciding the angle.
- 02Step 2
Draft the touch
Real personalisation per account in your brand voice — email, SMS, voice, LinkedIn. Mark picks the channel.
- 03Step 3
Run the cadence
Adaptive follow-up based on engagement, not a fixed schedule. Mark adjusts the next touch when the prospect responds.
- 04Step 4
Hand off to a human
When the prospect engages substantively, Mark routes the thread + context to the assigned rep. Humans close.
What you get with Mark
The outbound work that used to take an SDR team — running 24/7, across every channel, at your autonomy level.
Email + SMS + voice + LinkedIn. Mark picks the channel based on signal — not a fixed sequencer.
Per-account context per touch. Not templated mail-merge with the company name swapped in.
Substantive replies route to the assigned rep with full context. No "did you brief them?" friction.
Default Review mode on day one. Promote to autopilot per channel as trust builds. Kill switch in under 2 seconds.
Run 500-account targeted outbound continuously without doubling headcount.
Mark never sleeps, never forgets, never lets a thread go cold for the wrong reason.
Mark advances every open deal across your pipeline — without your reps chasing.
Illustrative — real screenshots replacing these as customers go live.
What Mark changes about the outbound motion
How the work shifts when Mark runs the loop instead of a human SDR team.
Common questions
- Is this just an AI sequencer?
- No. A sequencer fires templated emails on a schedule and hopes. Mark reads context, decides the channel, drafts the touch, reads the reply, adapts the next move, and hands off to a human at the buying signal. The loop is autonomous — the sequencer just sprays.
- What if Mark's tone is off?
- Default to Review mode on day one — Mark drafts, you approve. Promote to autopilot per channel as trust builds. You can revert anytime. The kill switch stops everything in under 2 seconds.
- How does Mark hand off to a human seller?
- When a prospect responds substantively, Mark routes the full thread + context brief to the assigned rep via Slack and email. The rep takes over the next touch. Mark doesn't try to close — that stays human.
- Will I still need SDRs?
- Probably one or two — not a team of ten. Mark handles the high-volume prospecting, drafting, and follow-up, so your humans focus on strategy and closing. Your exact math depends on motion complexity, but the leverage shifts work off headcount and onto the agent.
- How is this different from Apollo + ChatGPT?
- Apollo + ChatGPT is templated mail-merge with an AI veneer. Mark runs the actual loop: reads the prospect, picks the channel, drafts in your voice, adapts to replies, hands off at the buying signal. The difference is operational autonomy vs. a wrapper around bulk sends.
Stop hiring SDRs you can't scale or retain.
Mark runs outbound autonomously, across every channel, at your autonomy level. Your reps focus on the conversations that close.